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Member Since: 16 Oct 2014
Location: North East
Posts: 1485
United Kingdom 2015 Defender 110 Puma 2.2 XS CSW Aintree Green
New Range Rover logo.
"A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort."

https://www.motortrend.com/news/range-rover-new-logo-unveiled
Post #1071262 11th Jul 2025 9:20pm
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Bowbearer



Member Since: 12 Aug 2022
Location: Norfolk
Posts: 220
United Kingdom 1985 Defender 110 200 Tdi SW Auto Baltic Blue
Saw that, thought it was April

Why?
Post #1071267 11th Jul 2025 10:24pm
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jim4244



Member Since: 13 Apr 2014
Location: Bedfordshire
Posts: 966
England 2013 Defender 90 Puma 2.2 CSW Fuji White
Well I guess that the logo will look the same if you end up put the car on its roof on a tight bend Rolling with laughter

Jim
Post #1071276 12th Jul 2025 4:45am
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revd



Member Since: 20 Apr 2024
Location: England
Posts: 269
United Kingdom 
I imagine the logo will serve as a pattern repeat-a woven jacquard/printed on seat fabrics and trim plus the essential lifestyle accessories
Post #1071277 12th Jul 2025 6:56am
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blackwolf



Member Since: 03 Nov 2009
Location: South West England
Posts: 17852
United Kingdom 2007 Defender 110 Puma 2.4 DCPU Stornoway Grey
I wonder how much that cost.
Post #1071278 12th Jul 2025 7:58am
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lightning



Member Since: 23 Apr 2009
Location: High Peak, Derbyshire
Posts: 3237
United Kingdom 
l was thinking the same. l would expect millions of pounds....and a lot of meetings about lifestyle choices
Post #1071284 12th Jul 2025 8:46am
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revd



Member Since: 20 Apr 2024
Location: England
Posts: 269
United Kingdom 
It's all about the brand!

Rolex have updated their trademark green watch boxes which look almost identical to the old ones

Companies that are considered best in class spend a lot of effort in maintaining the illusion
Post #1071289 12th Jul 2025 11:18am
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Muddybigdog



Member Since: 11 Apr 2014
Location: Suffolk
Posts: 1047
United Kingdom 2007 Defender 90 Puma 2.4 XS CSW Zambezi Silver
Shouldn't it be ....


 Jumped ship to reliability - Mitsubishi L200
Puma 90 XS - Sold
D3 - 2.7 S x2 (both Sold)
Freelander 2 HSE - Sold
Freelander 1 - Sold
Disco 2 - Sold
Post #1071299 12th Jul 2025 2:33pm
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Bowbearer



Member Since: 12 Aug 2022
Location: Norfolk
Posts: 220
United Kingdom 1985 Defender 110 200 Tdi SW Auto Baltic Blue
Wow muddy you could charge JLR big bucks for that inspired design.
Post #1071311 12th Jul 2025 5:25pm
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markb110



Member Since: 22 May 2010
Location: Guildford
Posts: 2670
England 2002 Defender 90 Td5 HT Epsom Green
Clearly haven’t learnt their lesson after the Faguar ‘success’……
Post #1071316 12th Jul 2025 5:59pm
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