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G4UJS



Member Since: 20 Jan 2019
Location: Shropshire
Posts: 112

United Kingdom 2008 Defender 110 Puma 2.4 CSW Zermatt Silver
Autoexpress...New Defender FULL SPEC leaked

https://www.autoexpress.co.uk/land-rover/d...ons-leaked

Regards

Rob

Post #780107 4th Jul 2019 8:19am
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DonH2000



Member Since: 12 Jan 2015
Location: North Kent
Posts: 431

United Kingdom 2009 Defender 90 Puma 2.4 XS CSW Santorini Black

Cheapest from £40,000................ sigh..... Cheers Don.

Post #780109 4th Jul 2019 8:37am
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discomog



Member Since: 09 May 2015
Location: Notts/Lincs Border
Posts: 1599

United Kingdom 2015 Defender 90 Puma 2.2 XS CSW Santorini Black

Looking at the spec and pricing it looks more like a replacement for the Discovery 5 than it does the Defender. One has to ask the question who is going to buy it? Certainly not the majority of current Defender owners, not the farmers, foresters and other trades people who bought pickups from Japanese manufacturers and later European manufacturers that entered the pickup market. Some potential customers may well be disgruntled Disco 5 owners (unfortunately I know quite a few) but unfortunately they are not going to grow the overall market share for JLR. I hope they haven't employed the suspension set up from the Disco 5 as that handles like a fishing trawling in a 30 foot swell on the road.

We have definitely lost our icon unlike Jimny, Wrangler and G Wagon. Yes I'll be definitely taking a test drive of the new Defender but the cheque book will be staying at home. Santorini 90XS SW
Discovery Sport
Morgan Plus 8

Post #780115 4th Jul 2019 9:43am
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Co1



Member Since: 19 Aug 2018
Location: North Yorkshire
Posts: 758

United Kingdom 2013 Defender 90 Puma 2.2 HT Loire Blue

The most disappointing thing for me is that the larger 110 (is assume they meant 130) will be available as an 8 seater only, so it is essentially a people carrier!

I was really optimistic about this, but unfortunately it is way out of my price range and doesn’t appear to be anything like an alternative to an actual defender. Shame, but I wouldn’t sell my 90 anyway! Also looks like it will do nothing other than cannibalise the rest of the range which is sad given how much bother JLR are in at the moment. Instagram @richmond_custom

Post #780120 4th Jul 2019 10:28am
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tookaphotoof



Member Since: 18 Mar 2013
Location: dordrecht
Posts: 1204

Netherlands 2013 Defender 130 Puma 2.2 HCPU Santorini Black

DonH2000 wrote:
Cheapest from £40,000................ sigh.....


Looking at prices for the Velar I'm guessing they will start at €70.000 over here. Now I really don't care for the looks anymore. Laughing

Post #780125 4th Jul 2019 10:53am
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Freypal



Member Since: 23 Sep 2013
Location: Shropshire
Posts: 271

United Kingdom 1992 Defender 90 200 Tdi HT Portofino Red

I really cannot fathom JLRs marketing or sales strategy any more. I had put their current lineup into a chart by price.


Click image to enlarge


If you want to spend around £45k so new Defender money, you have a pick of 7 out 10 models in their lineup. Talk about market saturation.

It seems clear from this that they are marketing this in the Discovery / F-Pace market. But I cannot understand why. This is isn't going to draw additional buyers, it's going to cannibalise their existing sales surely.

Even their own marketing slides say this is aimed at affluent "adventurous" singles/couples. You know, the type of people who'd cuurently buy a Discovery or F-Pace....

Post #780139 4th Jul 2019 12:26pm
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Ecco



Member Since: 31 Oct 2015
Location: Kuala Lumpur
Posts: 139

Malaysia 2014 Defender 110 Puma 2.2 DCPU Galway Green

..well..as i said before..pure hipster car..mall crawler..no wonder JLR need surrogate to survive..

Post #780142 4th Jul 2019 12:56pm
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discomog



Member Since: 09 May 2015
Location: Notts/Lincs Border
Posts: 1599

United Kingdom 2015 Defender 90 Puma 2.2 XS CSW Santorini Black

I'm sure that JLR have plenty of charts that they have available to them, very similar to Freypal's. So I'm just as intrigued as Freypal as to what demographic they are hoping to pitch the new Defender at. Looking at the specs and pricing it is clearly a mixture of a tough off roader and a Chelsea tractor, possibly a cheaper alternative to the G wagen yes but that market alone is not going to keep the Slovak factory working at full chat. I'm not sure the mainstream SUV market will absorb many sales - I cannot see the Q5, Q7, X3 and X5 drivers making a shift to the new Defender. Santorini 90XS SW
Discovery Sport
Morgan Plus 8

Post #780159 4th Jul 2019 3:20pm
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Naks



Member Since: 27 Jan 2009
Location: Stellenbosch, Republic of the Western Cape
Posts: 1934

South Africa 2010 Defender 90 Puma 2.4 SW Alpine White

if we look at your chart, the cheapest LR with low range is the Defender - this is why it will sell Thumbs Up --

2010 Defender Puma 90 + BAS remap + Alive IC + Slickshift + Ashcroft ATB rear
2015 Range Rover Sport V8 Supercharged



Defender Puma Workshop Manual: https://bit.ly/2zZ1en9
Discovery 4 Workshop Manual: https://bit.ly/2zXrtKO
Range Rover/Sport L320/L322/L494 Workshop Manual: https://bit.ly/2zc58JQ

Post #780162 4th Jul 2019 3:50pm
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G4UJS



Member Since: 20 Jan 2019
Location: Shropshire
Posts: 112

United Kingdom 2008 Defender 110 Puma 2.4 CSW Zermatt Silver

I think it will sell.........but too a new breed of Defender enthusiasts and not many Defender2 members will buy one, even if they could afford it.

I don't believe LR are doing the icon proud!

Rob

Post #780168 4th Jul 2019 4:05pm
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blackwolf



Member Since: 03 Nov 2009
Location: South West England
Posts: 10274

United Kingdom 2007 Defender 110 Puma 2.4 DCPU Stornoway Grey

Naks wrote:
if we look at your chart, the cheapest LR with low range is the Defender - this is why it will sell Thumbs Up


Are you sure it has low range? The article that started this thread say it has the same driveline as other Landrover products; how many of those now actually have a transfer box and proper low range?

Post #780171 4th Jul 2019 4:39pm
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G4UJS



Member Since: 20 Jan 2019
Location: Shropshire
Posts: 112

United Kingdom 2008 Defender 110 Puma 2.4 CSW Zermatt Silver

Blackwolf I think the "low range" was referring to the lowest price in each model

Rob

Post #780175 4th Jul 2019 5:47pm
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LandRoverAnorak



Member Since: 17 Jul 2011
Location: Surrey
Posts: 7282

United Kingdom 2013 Defender 110 Puma 2.2 USW Orkney Grey

blackwolf wrote:
Naks wrote:
if we look at your chart, the cheapest LR with low range is the Defender - this is why it will sell Thumbs Up


Are you sure it has low range? The article that started this thread say it has the same driveline as other Landrover products; how many of those now actually have a transfer box and proper low range?

The full size Discovery and Range Rover, and RR Sport all have a transfer box that offers low range and there's no reason to think the new Defender won't have one either. The only exception may be a full electric version as a similar effect can be achieved through control systems, but that's supposition on my part. Darren

2013 Defender 110 USW XS
2013 Discovery 4 XS

"You came in that thing? You're braver than I thought!" - Princess Leia

MY 110 USW BUILD THREAD - MY 200tdi 90 BUILD THREAD - Instagram: @landroveranorak

Post #780198 4th Jul 2019 8:19pm
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Freypal



Member Since: 23 Sep 2013
Location: Shropshire
Posts: 271

United Kingdom 1992 Defender 90 200 Tdi HT Portofino Red

I agree it may well sell in half decent numbers but im struggling to see how those sales won't come at the expense of the D5.

If I were inclined to spend that much on a capable 4x4, I'd rather have the new Defender from what I've seen rather than the D5 as I think the D5 is hideous. But that wouldn't be a net gain for LR in sales terms...

Post #780204 4th Jul 2019 8:42pm
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cozz



Member Since: 15 May 2013
Location: nottingham
Posts: 380

that chart makes the disco sport seem like a bargain

Post #780407 6th Jul 2019 7:59pm
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