Grenadier wrote:

The problem Bog-Monster is that you (and I would suggest many on this forum) are not the target market. They’re not targeting bearded, middle-aged, ale drinking obsessives, who enjoy farming, green-leaning, over-landing, and are happy to ‘tinker’ on their pride and joy on a rainy Sunday morning, a hot brew within arm’s reach in their HUE mug. They won’t target people who go to Steam Fairs and take photos (and post those photos) of Fred Dimbar’s little beauty. They won’t be targeting people who want to be on this forum. They won’t be targeting people who are happy to be wet, cold, deaf, uncomfortable or broken down, just to own a vehicle with ‘character’.

But they will be targeting young urbanites who are middle-to-high income earners, who do a city-based 9-5 job, but who spend weekends on their 7k mountain bike, ski on their latest Black Diamonds, (kitted out top to toe in Arc’teryx), take part in global ‘challenges’ like the Étape and UTMB, have a selection of modern Gins at home, not a home-brew kit, will already have a ‘sports’ car in their stable, plus possibly a family run-around (RS6), have kids called Zack and Flo. They will head to food festivals, be tinkering with Veganism, and ultimately, secretly, wish they were Bear Grylls (or the female equivalent) and hanker after appearing alongside Ant and Foxy on SAS - Are You Tough Enough.

blackwolf wrote:

Ads90 wrote:

I can't help thinking that LR need a new 'low-priced', fun vehicle ....

I am intrigued by your use of the word "need". What benefit would it bring to JLR to have such a vehicle?

Since inevitably margins are lower on a low-priced vehicle, I find it hard to see how making one would benefit the company unless the high-priced, high-tech, premium price market becomes so saturated that no-one is buying the expensive models (actually this is something that JLR seems hell-bent on achieving all by itself with a line up of so many competing own products). The low-priced end of the market is also one where it is very easy for any firm to compete and I am sure they would if the market was there and worthwhile.

It is a nice thought that LR could go back to its roots and produce a quality, sub-£20k vehicle to complete with the new Suzuki, but I really don't think that there's a big enough market for it.

Grenadier wrote:

What on God's Earth will a Road Rover be? And a Defender Sport?

Defender Sport, or Defender 100 could be DC100 on the current Evoque platform. Remember this:


Click image to enlarge

excossack wrote:

Road Rover - a rehash of a Rover 75 with 4x4, PHEV, HDC, EBD, PA, TA, OMG, WTF all built in as standard.

I quite like the idea of that, the Rover 75 was a hugely underrated car in it's day.

I'll delete the OMG and WTF options though  2015 Defender 90XS HT

Supacat wrote:

I cast back to last year to dig up this article that makes reference to an entry-level Defender:

...

The new models could include an entry-level Land Rover, Autocar reported. Land Rover may also launch a car-like crossover called the Road Rover, reports said. Plans for a halo model to take on the Bentley Bentayga ultraluxury SUV appear to be on the back burner for now."

https://europe.autonews.com/article/201808...e-platform

JLR still have two new "nameplates" to come, could one be a Defender Sport?

BogMonster wrote:

Do we know yet if there is a crewcab version planned for the 130+/-20?

Something that was comfy, off-roadable and with a pickup bed and towing capability could replace 2 of my vehicles, and would (...might) be interesting.

Unlikely, given the new Defender is monocoque 

54 Freelander modded for mud
2008 D3 SE
2010 90 XS SW
1978 88 Series 3 undergoing surgery with a new owner
2007 90 County Truck Cab - gone
2006 D3 SE - gone
2004 Freelander Sport - gay
1999 Disco V8 ES rotted to bits

NoDo$h wrote:

BogMonster wrote:

Do we know yet if there is a crewcab version planned for the 130+/-20?

Something that was comfy, off-roadable and with a pickup bed and towing capability could replace 2 of my vehicles, and would (...might) be interesting.

Unlikely, given the new Defender is monocoque